Head of Google Analytics 360 across Continental Europe and Emerging Markets
Adit Abhyankar is the Head of Google Analytics 360 across Continental Europe and Emerging Markets. Google Analytics 360 is a suite of enterprise grade measurement and optimization products for leading advertisers. Prior to Google, Adit was Executive Director of Visual IQ, a leading cross channel marketing attribution software provider and prior to that he was on the Board of SolutionSet, a digital marketing agency now owned by Epsilon (an Alliance Data Company). He brings more than 20 years of product development and sales experience in a variety of software and technology companies with a specific focus on digital marketing and advertising. He graduated Summa Cum Laude with an M.S. and B.S. in Electrical Engineering and Economics from Tulane University in New Orleans.